
Tommee Tippee
Tommee Tippee
Social media management
Social media management
Tommee Tippee has partnered with Loft Social for over a year to manage their organic content and social media across Australia and New Zealand. Together, we relaunched the global rebrand and consistently produce over six pieces of user-generated content monthly for both organic and paid campaigns.
Content marketing strategy
Content production
Social media management
Community management
User-generated content production
The Strategy
As always, Loft Social begins with a comprehensive strategy to produce, edit, schedule, and manage the social media presence of Tommee Tippee AU and NZ. By leveraging user-generated content for key conversions, we also collaborate with UGC creators to produce and brief diverse creators in delivering demonstrative and educational product videos.
The Results
538%
increase in community growth
57%
increased organic engagements
100k
organic reach per quarter
3k
total content interactions per quarter
70
individual UGC reviews
5%
Average engagement rate
Tommee Tippee has partnered with Loft Social for over a year to manage their organic content and social media across Australia and New Zealand. Together, we relaunched the global rebrand and consistently produce over six pieces of user-generated content monthly for both organic and paid campaigns.
Content marketing strategy
Content production
Social media management
Community management
User-generated content production
The Strategy
The Strategy
As always, Loft Social begins with a comprehensive strategy to produce, edit, schedule, and manage the social media presence of Tommee Tippee AU and NZ. By leveraging user-generated content for key conversions, we also collaborate with UGC creators to produce and brief diverse creators in delivering demonstrative and educational product videos.
The Results
The Results
538%
increase in community growth
57%
increased organic engagements
100k
organic reach per quarter
3k
total content interactions per quarter
70
individual UGC reviews
5%
Average engagement rate